Monday, May 25, 2020

Advertising Ethics 4 - Free Essay Example

Sample details Pages: 2 Words: 591 Downloads: 2 Date added: 2017/09/22 Category Advertising Essay Type Argumentative essay Tags: Influence Essay Did you like this example? Ethics and Advertising Sisley Fashion Junkie This Sisley ad is not just unethical but also denigrating for the fashion industry. It represents two models consuming a product from a shirt that appears to be cocaine. The the slogan â€Å"Fashion Junkie† is establishing a correlation between drugs and fashion. The company is promoting the product in an inappropriate and immoral way. Drug abuse is an issue attacking todays’ society, thousands of adolescents dye every year as a result of the ingestion of illegal substances like cocaine, crack and heroin. Governments enforce strict laws prohibiting the production, exportation and importation of such goods but it is a tough fight due to the considerable amounts of money this market generates. Drug addiction is a disorder that drastically changes somebody’s lifestyle, social life and overall health. Addicts feel an uncontrollable desire to consume drugs or alcohol, they self destruct and in the majority of the cases do not want help. Families, together with hospitals, church facilities and government organizations are fighting this terrible decease that is attacking our society on its weakest point; youth. Advertisements influence millions of lives every second around the world, this ad is a classic example that some companies would do anything to stand out on the market even promote an illegal and harming product like cocaine. The fashion industry is a center point, it crates prototypes. Girls and boys want to be like the beautiful models they see on the screen. If their role model is promoting drugs as if it was something as fashionable as clothe, this message will translate into a big issue in the future. In the other hand fashion companies have developed the idea of a beautiful woman being extremely skinny and tall. This stereotype is clearly illustrated in Sisley’s ad where the models are extremely skinny so, that they even look sick. The girls and boys looking at these apparently perfect people illustrating what they should look like start feeling ugly, unaccepted and insignificant. Humans are extremely sensitive to visual incentives and unconsciously create a profile of how the world should be based on magazines, TV, movies, etc. the Anorexia and bulimia are eating disorders that are closely related to personality issues and have been blamed on advertisement and media sources many times, must of them represent perfect-looking people rather than reality where not everybody is physically attractive. There is also the interpretation that in the commercial the girls are not sniffing cocaine, they are actually sniffing the shirt. The message is that their clothe makes you feel as good as if you were high and it is addictive. In my opinion the advertisement is in fact relating drugs and fashion. Cocaine is considered the â€Å"rich kids† drug, the company is establishing a relationship between the people that have the money to do cocaine and those that can afford its brand. Sisley has been widely criticized for the lack of morality and social responsibility of this advertisement. The company felt so embarrassed that on July, 2007 United Colors of Benetton released the following statement to the press regarding it’s Sisley brand â€Å"In the recent days, images which are told to be part of the new Sisley advertising campaign have been published in internet. One of these images shows some girls sniffing a vest. The allusion to drugs and alcohol is more than clear. We would like to clearly state that the Sisley brand (and the Benetton company) has nothing to do with these images and therefore we refuse to be linked with them. † Don’t waste time! Our writers will create an original "Advertising Ethics 4" essay for you Create order

Thursday, May 14, 2020

Black Death Essay - 1926 Words

One could only imagine the fear the people in Europe experienced after learning of so many deaths across the land. Hearing of an illness heading towards you, a plague so severe, that it would end up causing a third of the population in Europe to parish. Originating in China in 1347 making its way to Europe in 1348, The Black Death is one of the worlds’ deadliest occurrences in history. The researcher will cover how the illness made its way to Europe, how the Church was effected, and what the doctors thought to be the blame for the illness and their frugal attempts for a cure. The social and economic ramifications of the plague will also be addressed. During the timeframe of 1333-1345, there were droughts followed by famine in†¦show more content†¦The ships carrying the Christian traders pulled into Messina, a port in Sicily. This would be the end for Europe. Messina was one of the major ports where trading occurred in Italy. Instead of finding silk, furs, manufa ctured goods, and spices aboard, the dockworkers found dead or dying sailors. The smell from the blood and pus that permeated from the black boils on the bodies was putrid (Lerner, R. E.). The ships were put out to sea within a couple of days but the damage had already been done. The towns’ people came down with the illness and so did anyone who ventured onto those drifting vessels. The Black Death had arrived. The ships carrying the plague came into port in Genoa and Venice before it was realized they were the ones that caused so many people to suffer in Messina. An immigration mandate was passed, forcing people who were returning to Venice from the East to be quarantined for 40 days. The significance of this figure was that Christ had spent that many days suffering in the wilderness. In Milan, if anyone in your family came down with the illness, a cross was placed on the doors of the house and there you stayed until you succumbed to the plague. After leaving Italy, it took two months for the plague to raise its ugly head in France, where the immune systems of the citizens there were already fragile from wars and famine (Martin, S.). The plague made its way into EgyptShow MoreRelatedThe Black Of Black Death939 Words   |  4 Pageshistory few events seem as cataclysmic as the Black Death. The Black Death was actually one of the most deadly pandemics in human history. This awful pandemics most devastating time in Europe was between 1348 and 1350. According to some estimates it wiped out at least two-thirds of Europe’s population. A Malmesbury monk from Wiltshire wrote that, â€Å"Over England as a whole a fifth og men, women and children were carried to the grave.† (James â€Å"Black Death: The lasting impact†) Many epidemiologists stillRead MoreThe Death Of The Black Death1148 Words   |  5 PagesThe Black Death, one of the greatest natural disaster to hit Europe thus causing the death of many people in the most horrific manner and cause the end of feudalism. This was a disaster that affected one third of the European continent and also one that no one was prepared to face. It killed more people than during a war and it impacted simple lives of people, their culture, religion and the economy as a whole. The origin of The Black Death has several explanations. Some people said The Black DeathRead MoreThe Death Of The Black Death905 Words   |  4 Pagesgrew were dying. On the wake of these seven distressing years of weather and famine was the greatest plague of all times, The Black Death. In 1347 AD, The Black Death began spreading throughout Western Europe. Over the time span of three years, the widespread epidemic killed one third of the population in Europe with pretty near twenty five million people dead. The Black Death killed many more Europeans than any other endemic or war up to that time, vastly impacting the Church, the people, and the economyRead MoreThe Death Of The Black Death1380 Words   |  6 PagesThe Black Death was a very important time in history and, while devastating, it led to many advances in medicine due to the mass spread of a new deadly disease. The 14th Century encompassed the time period of January 1, 1301 to December 31, 1400. When this disease struc k, Ole J. Benedictow calculates that it killed about 50 million people in Europe alone, which was about 60% of Europe’s population at the time. That being said, the Black Death, often referred to as the Bubonic Plague, clocked inRead MoreThe Death Of The Black Death2017 Words   |  9 PagesThe Black Death The pandemic known to history as the Black Death was one of the world’s worst natural disasters in history. It was a critical time for many as the plague hit Europe and â€Å"devastated the Western world from 1347 to 1351, killing 25%-50% of Europe’s population and causing or accelerating marked political, economic, social, and cultural changes.† The plague made an unforgettable impact on the history of the West. It is believed to have originated somewhere in the steppes of central AsiaRead MoreThe Black Death1386 Words   |  6 Pagesatrocious and it made the perfect place for Yersinia Pestis to thrive. Yersinia Pestis is the virus responsible for the Black Death, a deadly disease that rapidly powered through Europe, killing nearly all of the people in its way. The Black Death had a lot of gruesome and terrifying symptoms that made bystanders sick just watching. Certain people were more likely to acquire the Black Death than others. Since peasants had worse l iving conditions than the nobility, they were far more likely to catch theRead MoreThe Black Death1386 Words   |  6 Pagesatrocious and it made the perfect place for Yersinia Pestis to thrive. Yersinia Pestis is the virus responsible for the Black Death, a deadly disease that rapidly powered through Europe, killing nearly all of the people in its way. The Black Death had a lot of gruesome and terrifying symptoms that made bystanders sick just watching. Certain people were more likely to acquire the Black Death than others. Since peasants had worse living conditions than the nobility, they were far more likely to catch theRead MoreThe Black Death1349 Words   |  6 Pagesatrocious and it made the perfect place for Yersinia Pestis to thrive. Yersinia Pestis is the virus responsible for the Black Death, a deadly disease that rapidly powered through Europe, killing nearly all of the people in its way. The Black Death had a lot of gruesome and scary symptoms that made bystanders sick just watching. Certain people were more likely to acquire the Black Death than others. Since peasants had worse living conditions than the nobility, they were far more likely to catch the PlagueRead MoreThe Black Death831 Words   |  4 PagesTHE BLACK DEATH! What Is The Black Death? The Black Death is a disease that went on for over 5 years. It also spread around a wide range of places! It killled and harmed thousands upon thousands of people and had no mercy. If you were to sadly catch the Black Death, you would DEFINITELY die and there was many cures and causes however none of the causes actually worked also all of causes were thought to be a punishment from God. Once you knew you had the Black DeathRead MoreThe Black Death1203 Words   |  5 PagesWhat were the short term and long term impacts of the Black Death on Medieval society? The Black Death is one of the most fatal diseases in human history and took its peak in Europe from 1348 to 1350. Half of Europe’s population was wiped out due to this disease and the short and long term impacts greatly affected the structure of Medieval Society. The Black Death or otherwise known as the plague was thought to have begun in Central Asia, which spread down the Silk Road and eventually to Europe

Wednesday, May 6, 2020

California University Education A Fading Dream Essay

Universities in California, especially UC Berkley and University of Southern California are ranked so high in the nation that foreign students yearn to study in California in order to get more chances to work in well-known companies such as Apple and Silicon Valley. The quality of schools and education people can get decides how many chances and how many possibilities to be close to success. According to Jennifer Medina, â€Å"During a 1960s renaissance, California’s public university system came to be seen as a model for the rest of the country and an economic engine for the state†. The uniquely structured California education system, which provides students with higher education and convenient transfer, attracts an increasing rate of†¦show more content†¦According to what Maxwell wrote, â€Å"Higher-education official note that students have endured tuition increase and program cuts during other lean times† Universities have difficulties in providing e nough classes for students due to the shortage in professors so that choosing suitable classes becomes increasingly tough. When most of the foreign students cannot attend the required classes, they have to take useless classes in order to reach the requirement banned by immigration legislation that foreign students have to take at least twelve units courses per semester. It is hard to believe that a university can be helpful in education if students cannot take classes they need or want. Also, fewer and fewer chances are provided for students to get into commendable universities since the cut in budget for universities leads to the enrollment decrease of universities. â€Å"UC leaders likely will follow in the fall 2004 with plans to freeze enrollment growth for freshmen, transfer students, and graduate students. That decision would block entry for an estimated five thousand eligible students† (Maxwell 208). Even though the California education system enables college students who did not get an offer from UC after high schools transfer to UC as long as they are qualified by required GPA, which is much easier way to get into their dream school, the budget cut makes universities accept fewer transfer students soShow MoreRelatedIllusion Or Dream : The American Dream1170 Words   |  5 PagesIllusion or Dream The American dream is a fluctuating ideology that motivated and took charge of many generations from the construction of this country. Until current day, People always need something that would help them set life goals and work hard for them their entire life. Up till now, there are not two people who can agree on the definition of the American dream, yet most of the Americans began to believe that this dream is just an illusion. Many Americans want to achieve the American dream, onlyRead MoreImmigration Position Paper2084 Words   |  9 PagesImmigration: A Time for Reform amp; Reevaluation By Ricardo Cerna Devry University / January 2012 / English 112 Immigration reform is the old yet new revitalized hot topic being discussed in the media which will not seem to fade away from the spot light despite its drawbacks. The reality of that ongoing debate is that this country, and the State of California in particular, was founded by immigrants fleeing an oppressive government, yet this same country and state now oppress immigrantsRead More The Impact Sociological Theories Have on Religion Essay2086 Words   |  9 Pagescategories that are classified under sociological theories: functionalist theory, conflict theory, and symbolic interaction theory. All three of these theories are known to have an impact on social institutions such as families, healthcare, religion, education, mass-media, politics, and economics. The primary focus of this research paper is to assess how the three major sociological theories have influence on religion. Functionalism is a structural-consensus perspective that views society as a systemRead MoreRoaring Dragon Hotel15212 Words   |  61 PagesProceedings of the 15th Annual Conference of the Association for Chinese Economics Studies Australia (ACESA) Guanxi Neglect at the Roaring Dragon in South-west China: The demise of an International Management Contract Stephen Grainger1 University of Western Australia ‘guanxi neglect – neglecting opportunities to show respect towards guanxi relationships’ Abstract This paper introduces the concept of guanxi neglect through a case study that describes the takeover of a formerly ChineseRead More4g Communication22481 Words   |  90 Pagesand includes impairments such as time-selective fading and frequency-selective fading. Advantages: ( Spatial diversity and coding gains for large link budget gains (10 dB). ( It Increases data rates due to multiple transmit and receive antennas. ( It Increases base station-to-user capacity. ( Cost is scalable with performance. Disadvantage: Multiple antennas at the transmitter and receiver provide diversity in a fading environment. By employing multiple antennas,Read MoreCase Study148348 Words   |  594 Pages978-0-273-73557-1 (printed) ISBN: 978-0-273-73552-6 (web) ï £ © Pearson Education Limited 2011 Lecturers adopting the main text are permitted to download and photocopy the manual as required. Pearson Education Limited Edinburgh Gate Harlow Essex CM20 2JE England and Associated Companies around the world. Visit us on the World Wide Web at: ---------------------------------This edition published 2011  © Pearson Education Limited 2011 The rights of Gerry Johnson, Richard Whittington andRead MoreFundamentals of Hrm263904 Words   |  1056 PagesYour WileyPLUS Account Manager Training and implementation support MAKE IT YOURS! Fundamentals of Human Resource Management Tenth Edition David A. DeCenzo Coastal Carolina University Conway, SC Stephen P. Robbins San Diego State University San Diego, CA Tenth Edition Contributor Susan L. Verhulst Des Moines Area Community College Ankeny, IA John Wiley Sons, Inc. Associate Publisher Executive Editor Senior Editoral Assistant Marketing ManagerRead MoreProject Managment Case Studies214937 Words   |  860 Pagesand tradition and, as a result, the nondegreed personnel, who believe themselves to be the backbone of the organization, now feel cheated. What is a proper balance between experience and new blood? CEO Presentation 19 The emphasis on education shifts with each new executive. O r nondeu greed personnel obviously are paying the price. I wish I knew what direction the storm is coming from. My department does not have a database to use for estimating. Therefore, we have to rely heavily onRead MoreTransforming Total Sales into Net Profits51271 Words   |  206 PagesTessco Distributors, and Lockheed Martin, among many others. He is certified by the TOC International Certification Organization ( in all six disciplines of Theory of Constraints and is a graduate and silver medal winner of McGill University. He is a member of the Project Management Institute. Gerald is the author of Viable Vision, Advanced Project Portfolio Management and the PMO, and Securing the Future: Strategies for Exponential Growth Using the Theory of Constraints. He is alsoRead MoreBrand Building Blocks96400 Words   |  386 Pagespurchased. Several research studies document this extension benefit. One study of 98 consumer brands in 11 markets found that successful extensions spent less on advertising than did comparable new-name entries. A comprehensive study by Indiana University s Dan Smith found similar results, indicating that the average advertising to sales ratio for extensions was 10 percent, compared with 19 percent for new brands. His study identified some underlying factors moderating this extension advantage.

Tuesday, May 5, 2020

Nature of the sales environment free essay sample

The purpose of this essay is to analyse the key aspects of sale environment, including the international sale and legal and ethical issues. Based on the above this essay will first look at the importance of selling environment in the UK economy, it then discus and analyse the techniques of sales control and measurements for evaluation, supported with practical examples. Every business in the world has some certain unique features, which has to be learnt and practiced a lot in order to be successful in an enterprise. For example, a swimmer has to do practice regularly for hours in order to keep them fit for competitions. Even though the swimmer has succeeded in number of competition he has to work out regularly, everyday in order to defend his position at the highest level. During his training swimmer should focus on the mistakes which had made in the past competitions, also should train and prepare himself in such a way that shouldn’t repeat the same mistakes in future. There is an analogy between the competitive sports and salesmanship. As like in sports salesperson has to master the art of selling the products of the enterprise to the customers. The sales person himself should learn the fundamentals of selling and master them in order to get best results. The nature of sales personality depends on certain extent on heredity and environment. An intelligent salesman would combine the study and actual practice of the fundamentals by analysis. (Management-hub, 2012) Many studies have been conducted on understanding the customer and uncovering why some sales seem so easy and others seem almost impossible, even when the salesperson is using the same technique. In fact, the correct environment for customers to purchase and have business dealings with companies is a science. There are many rules and verifiable factors that can either increase or decrease the likelihood of making a sale. To understand the findings of these studies, everyone need to examine the common points listed below. (Sale Creators, 2007) 1. Leave the customer in their comfort zone. 2. Let the customer see you want to help and serve. 3. Do not feel hurried or pressured. 4. Do not hurry or pressure your customer. 5. Have effective human relations communications skills. 6. Have the sales environment maintained, clean and uncluttered. To increase a buyer’s receptiveness, a business has to take the findings of the points above and replace or correct any area that might be a concern for their customer. Every customer has anxieties when they meet a new person for the first time, or when they are in a new environment like a shop or store. This anxiety comes from the always present ‘unknowns’ with a new encounter. A lot of people have similar thought of or expressed these statements at one time in their lives. This is what defines their comfort zones. When comfort zones are challenged to expand humans often fight the process. Many times nobody do not want to change from what is comfortable. The removal of any of these buying anxieties creates a more positive sales environment. (Sale Creators, 2007) Pete Keon says: that generally in the business, it is necessary to find efficient methods of changing the sales environment. This might be necessary while the company evaluates it profitability during a sales year and finds they have experienced a loss. Transforming the sales environment will be no easy job for a company, however management can achieve this through utilizing the five major factors of sales success. It is essential that every sales staff, including the managers, are trained in 5 features of sales strategies; defining the sales campaign, sales motivation, sales presentation, sales methodologies, and sales leadership skills. These five vital elements of sales techniques will arm your company with a successful sales team, the backbone of a companys overall profitability and long-term viability. (Sales Success, 2012) The first sale success will need in changing the sales environment is defining the sales operation. This begins with knowing targets of client including demo graphic factors like age, educational background, earnings level, geographic location, and ethnicity. By knowing whom to go after with a product or service, available efficiently develop the companys sales presentation. A sales team needs the proper amount of time to prepare an effective sales technique when making the presentation. This consists of correct training in the next part of the five major elements of sales success, sales methodologies. Provide the workers proper training including online programs and in-house training so people would be ready to stay updated with modern sales presentation trends. Giving  the sales team the required training would assist to stay motivated to do the best possible job in their sales efforts for any company. When the success of the company relies upon changing the sales environment, equip your sales team with the very best tools offered by training them sales techniques. (Sales Success, 2012) As was discussed, role of selling plays an important thing for any business, but for example, international selling for economic survival of every cou ntry, because it permits to have the balance between their export earnings and import expenditure also known as the balance of payments. (Jobber and Lancaster, 1997) Economy Watch news wrote out: that the UK is the 7th leading importer and the 11th leading exporter in the world. Accordingly, the UK holds a massive trade deficit with the rest of the world, second only to the US. In 2010, UK imports were worth US 546.5 billion dollar with exports valued at only US405.6 billion dollar. Despite recent attempts by the government to reduce the trade deficit, the latest data from UK’s Office of National Statistics points to an ever-widening trade gap. Since the beginning of 2011, UK’s monthly trade deficit has hit record levels of more than  £4 billion per month. The monthly deficit in the UK for 2011 is also exceeding the previous record level of  £3.5 billion per month reached in 2007. The increase in UK’s budget deficit has also affected UK’s trade deficit. Therefore, the UK’s austerity plan to cut down public spending is necessary in order to reduce the trade deficit as well. So here is seen how necessarily international sales for UK in a whole. (Economy Watch, 2012) Importing is when an individual or business brings goods or services into the UK from another country. Careful consideration as to the practicalities needs to be given if intend to imports goods; this may include how to get the goods into the country, as well as the legal requirements.Under UK law, a number of legal responsibilities are imposed on a company, if wish to import goods in the UK. One of the first and probably most important duties being that will have to check if the Department for Business, Innovation Skills (BIS) requires business to have a licence. (Inbrief, 2012) By the way selling overseas is different compared to the domestic market, it however, provides individual firms with a number of benefits. As access to international markets becomes easier and more companies enter those markets, the competition between companies becomes harder, no matter which industry they operate in. Donaldson (2006) notes that even if the company does not do business abroad it is more likely to face competition from foreign firms in their home market, therefore by deciding to sell abroad it becomes more competitive and less vulnerable to economic crises. Other benefits are the opportunity for companies to achieve cost savings through increased economies of scale, as well as greater sales and faster growth due to demand in other markets which in turn can compensate the loss in the domestic market. All these is now possible due to technology which allows firms to control and coordinate operations globally because through the invention of internet and telecommunication the interaction with external customers and suppliers became much quicker and easier. Another important factor is Language because the first challenge when dealing with international markets is to overcome the language barrier. It is especially crucial in direct selling. Good knowledge of the another language will make sales easier and can make a dramatic difference because the salesperson has greater access to a local society and no interpreter is required. Companies usually translating theirs product advertising in local language, for example, Umbro the UK sports manufacturer had to withdraw a whole range of trainers called Zyklon, after a number of complains from individuals and other organisations regarding its name. This is because Zyklon was the name of the gas used to murder millions of Jews in concentration camps. This problem exists in any foreign company not only for UK firms; Chevrolet Nova also suffered poor sales in Latin America because No va in Spanish translated as does not go . Honda introduced their new car Fitta into Nordic countries in 2001. If they had taken the time to undertake some cross cultural marketing research they may have discovered that fitt was an old word used in vulgar language in Swedish, Norwegian and Danish. In the end they renamed it Honda Jazz. The Swedish furniture giant IKEA somehow agreed upon the name ‘fartfull’ for one of its new desks. All these examples show that the companies were not fully aware of the translation and meaning of their brand names implied in the native languages of the markets they were dealing with, which proves and study of the language would have saved them a lot of money. (Kwintessential, 2010) This proves that differences in culture creates some ethical dilemmas or misbehaviour and in order to overcome potential pitfalls the companies should refer to the help of specialists such as a cross cultural consultant,  who would examine words, images, pictures, and colours to ensure that they fit w ell with the targeted market. Also companies must do cross cultural training to equip their representatives with the knowledge of two or three cultures that are likely to be at the table during a negotiation, as well as pay more attention to marketing and advertising requirements in overseas markets. (Kwintessential, 2010) Also possible to add that, any material intended for import is sourced consistently with the legal and ethical review requirements in England, Wales and Northern Ireland. When an individual, establishment or organisation imports material for research, it is good practice for approval to be obtained from a research ethics authority or the local equivalent in the source country beforehand. Many countries have research ethics arrangements which operate to agreed standards. The ethical review in the source country may, in some cases, be considered to provide suitable assurances for the importing of material into UK market. (Human Tissue Authority, 2012) For example, tobacco manufactures use different pricing depending on the country they import to, in the UK cigarettes are more expensive than in Russia or some European countries, because of the high import tariffs and taxes imposed by the UK government. Political factors can also affect methods of selling that companies choose to distribute their products, Opway Corporation that used direct selling techniques failed to enter Japan market because this form of selling is considered by the government as a base for criminal activity. In order to comply with Japans regulations Opway should have changed its business plan to selling its products in retail stores. (Inbrief, 2012) Other difficult area of management is Sales forecasting. Most managers believe they are good at forecasting. However, forecasts made usually turn out to be wrong. Marketers argue about whether sales forecasting is a science or an art. The short answer is that it is a bit of both. Businesses are forced to look well ahead in order to plan their investments, launch new products, decide when to close or withdraw products and so on. The sales forecasting process is a critical one for most businesses. Key decisions that are derived from a sales forecast include: Employment levels required Promotional mix Investment in production capacity For example, accurately forecasting sales and building a sales plan can help to manage production, staff and financing needs more effectively and possibly avoid unforeseen cash flow problems. While its always wise to expect the unexpected, a well-constructed sales plan, combined with accurate sales forecasting, can allow to spend more time developing business rather than responding to day-to-day developments in sales and marketing.(Tutor to you, 2012) In conclusion, it is definitely possible to state: that on nature of selling in general affects a lot of important aspects, because with the development of the UK and global market individual companies have been affected in different ways. To avoid any negative impacts, companies should include and underline all arguments which was stated above. The main responsibility of the Sales managers is to meet and interact with a variety of customers including their own employees so as to understand the real needs of customers and devise qualitative and effective plans to meet the requirements of the customers. Some companies were waited success, they discovered new opportunities for expansion and growth, while others faced fierce competition and struggled to overcome the external pressure caused by cultural, ethical, economic, legal and political and other differences. Therefore, operating in nature of sale market it is important for firms always to be aware of what customers need and want, afterwards any business will be successful. Words: 2450

Saturday, April 11, 2020

Trace of Arsenic Essays - Natural Environment, Food And Drink, Water

Trace of Arsenic Rice is a dietary staple, especially those of certain cultures. A variety of baby foods and formulas contain arsenic, which can be harm young children because of their underdeveloped brains and bodies. High-end organic formulas and baby foods contain high levels of arsenic. Developed humans are also affected. Levels of arsenic in rice have been linked to the genetic damage in humans and can increase the risk of cancer. Arsenic mixes into organic or inorganic compounds by seeping into water supplies, traveling through the wind, or spreading through industrial use. Evidence of Harm There have been multiple health outbreaks in areas including Bangladesh and Antofagasta. These outbreaks have been led to arsenic contaminated wells which people use for drinking water. Those exposed to the drinking water in Antofagasta had higher rates of bladder and lung cancer. Arsenic caused many deaths among Antofagastans age 30 and older. Arsenic is one of the most toxic substances and has caused health effects. The Rice Connection Andrew Meharg was studying the environmental effects of arsenic in Bangladesh when a student noted that rice was being irrigated with vast quantities of arsenic-contaminated water. Rice is a dietary staple. It is used for rice flour, malt, bran, pasta, noodles, breakfast cereals, cereal bars, crackers, rice cakes and more. Rice plants took up inorganic arsenic from water and soil with dismaying efficiency: at 10 times the rate of other grains. Health Food Surprise In 2008, Meharg reported that arsenic in baby rice cereal sold in the U.K. exceeded safety levels set for drinking water by both the U.S. and the European Union. The Dartmouth researchers realized that all kinds of baby formulas and foods contained rice; many were thickened with rice starch. Although the teams initial tests found barely a trace of arsenic in baby formula and pureed baby food, later tests showed that two organic toddler formulas contained up to 60 ppb of arsenic (adjusted for dilution) six times the EPA safety limit for water. Labels on the formula canisters told why: They were sweetened with organic brown rice syrup, considered a healthy alternative to corn syrup. And while brown rice syrup is rare in baby foods, it is common in crackers, cereals, snack bars, energy bars and many products marketed as health foods. The Risks of Imported Food Almost 15 percent of foods consumed in the U.S. come from outside the country. penetration from overseas is so vast and complex that a single product might contain ingredients from multiple countries, a fact you would never discern from labeling on the food itself. Its risky. Every food factory in the U.S. is supposed to undergo rigorous inspection. Once imported foods reach our shores, they enter the distribution chain with little fanfare and scrutiny; some argue they are barely vetted at all. Instead, by and large, problems come to light when Americans get sick. Part of the problem is the lack of resources we ourselves direct to food from abroad: The FDA has a minuscule team of some 1,500 inspectors devoted to food imports, a workforce too small to screen more than a tiny fraction of the food that arrives at U.S. ports each year for microbial pathogens or other disease-causing contaminants Underwater Robots Patrol the Red Tide of Harmful Algal Blooms Concentrations of algae in our oceans and lakes have long bloomed naturally, but climate change and fertilizer runoff from farms have exacerbated the situation in recent years. The outcome: algal blooms so massive that ecosystems turn into dead zones, resource-poor realms inhospitable to other life. The most dangerous of the blooms, called harmful algal blooms, or HABs, are often reddish in color, leading observers to call them red tides. The dangers are as ominous as the name. Some of the algae, or phytoplankton, manufacture saxitoxin, a poison so devastating it is the underlying cause of paralytic shellfish poisoning, an often-lethal reaction to shellfish that are storing toxic algal cells. This January, two people in Malaysia died after eating cockles tainted with the stuff. Other phytoplankton produce domoic acid, a neurotoxin that kills people, birds and marine mammals snacking on contaminated fish and shellfish. . The fight against red tides may be taking place one algal and shellfish species at a time. Elsewhere in

Tuesday, March 10, 2020

Evas Print Shop Essays

Evas Print Shop Essays Evas Print Shop Essay Evas Print Shop Essay Eva’s Print Shop: tripled bottom line operates as a social business and a corporate structure divided in terms of it’s two businesses some horizontal connection between the teams but not a clear functional structure hybrid between functional and divisional innovative features: social business (mohamed yunous) – integrating the production (commercial) and the teaching (social) business side – bringing in money to sustain the organization social side 2002 – they used to be funded by federal grants BUT caveat w. overnment funding required the trainees to be paid†¦ issue: these are homeless youth and they are being taken off the streets – giving them homes and are taught basic survival skills on how to live, and take care of themselves any kind of not for profit formula has strict guidelines which is why they switched because it was counter intuitive to the social goal. Case: Who: (names and position): Andrew Macdonald and the Advisory Bo ard (primary stakeholders) Eva’s initiatives What: (Key Issues): Whether or not to expand and if so how Why: (Root Causes): Funding Will the business side fund the social side? Need to help more at risk youth is pressing – growing problem When (Timeline): No, just as it works for the company Changing the funding has put some constraints on the economic business, BEP Analysis: (application of course concepts, models, theories): Performance: changing in funding formula away from government funding was made after 2005 strategic review – allowed Eva’s Phoenix †¦Ã¢â‚¬ ¦.. How did this impact its organizational design? Strategy: integration of its social and commercial elements of the enterprise – triple bottom line, includes environmental – uses Bullfrog Power Models: triple-bottom line effectiveness measures: goal approach – internal process model: how does the training side interact with the commercial side? How are conflicts resolved? resource model: by choosing bullfrog power, they may be paying more for their power but using homeless youth – they may be comprising their efficiency and quality Balancing Act between the 2 Professionalism – more professional you’re staff, the more you have to pay them Decision Criteria 1. ncrease youth participation 2. increase efficiency on the economic business side 3. feasibility and funding 4. keeping or increasing the synergy 5. no compromise the social or environmental objectives for the business objectives 6. complexity in the design structure 7. maintaining your volunteers Alternatives: 1. Keep the structure the same but tweak it, make economic more efficient (incremental efficiencies) 2. Grow the business using the same structure – just bigger 3. Grow geographically – replicating the model in different cities where there is a similar need 4. Separate the print shop and the social initiatives Evaluation of Alternatives 1. Incremental efficiencies will allow for more professionalism and customer focus – some basic training before anyone works in the print shop handling customer materials – meets a, b, c d 2. Growing the†¦ Recommendation/Implementation/contingency finding a suitable location – must find advisory board and volunteers securing funding to run a similar operation – finance volunteer finding customers and sales volunteer onnecting with volunteer agency in the designated city to source homeless youth and discuses details on how to manage the process hiring staff with the expertise needed to run both the print side and the social side create and accountability Constrains Budgetary issues Timelines Downside Risk: Failure of program – volunteer not committed Not find youth who are interested in staying and learning new skills Not enough customers Contingency: partner ing with a local social agency and try to implement the program using their infrastructure and recourse while providing your expertise

Saturday, February 22, 2020

Structure and Framework of the Federal Courts Research Paper

Structure and Framework of the Federal Courts - Research Paper Example It is also out of the recognition that the constitution has for the broad nature of legal enforcement and the need to ensure that administration of justice and the enforcement of rule of law goes to the grassroots that there exists different parts and ranks of the court system, which is specifically assigned to interpret the constitution. This paper shall therefore visit the court system as the major framework that embodies the legal system and bring out the structure and role of the federal courts. Purpose and Function of the Topic One key aspect of the legal system in the United States and most other democratic states like United Kingdom and France is the court and the structure of it. In the United States, there is what is known as the Federal Court system, which has been vested with the power of interpretation of the law at the local level2. In essence therefore, the present topic, which is stated as â€Å"the structure and framework of the federal courts† seeks to achieve three major functions and purposes. The first purpose and function of the topic is to aid in the categorization of the federal court system. From a Congress viewpoint, the Supreme Court is the highest court in the land3. This Supreme court is overseen by a Chief Justice and eight other associate justices. But even within the Supreme Court, there are two constitutes of courts, which are the Appellate Court and Trail Courts. These bring the categorization down to smaller courts, which are made up of District Courts and Circuit Courts. In order to ensure that there is not at any point in time overburden on the courts in the jurisdiction of justice, there are as many minor courts as possible, all of whom have been assigned special duties, cases and roles to oversee and hear. Some of these include bankruptcy courts, magistrate courts, the U.S. Court of Claims, the U.S. Court of Veterans' Appeals, the U.S. Court of Military Appeals, the U.S. Tax Court, and the U.S. Court of International Trade. The second purpose and function of the topic is to clearly outline what the differences between a State Court and a Federal Court are. This is an important purpose to achieve with the topic because in a bid to educating the ordinary citizen of the legal system, it is very important for the citizen to have an idea of where to turn to in the event of different cases of legal concern. To this end, it would be said that unlike Federal Courts, most State Courts have very limited jurisdictions. From a legal perspective, this means that State Courts do not have as much power to trail wider range of cases as Federal Courts do4. Because of this, most judges in State Courts are appointed or elected only over a specified time frame and not for life as it is with Federal Courts. Some of the cases that a typical State Court would trail is reflective in the name of the court. Examples are probate court, family court, traffic court, municipal court, small claims court and juvenile court. F inally, this topic seeks to expatiate on the effectiveness of the sovereignty of the various levels of the Federal Court in the legal system and structure of the country. Indeed, one of the main principles on which the legal system works is the principle of independence. This means that every court must be given maximum room to operate without any form of interference from